Challenge:
A B2B software company sought to enter a new vertical but lacked clarity on customer needs and positioning.
Approach:
We conducted interviews, segmentation analysis, and competitor benchmarking to define strategy.
Impact:
The company successfully launched into the new market with a clear value proposition.
A curated executive briefing focused on the market shifts, operational challenges, and strategic decisions shaping growth and transformation across modern businesses.
The Weekly Signal helps leaders separate meaningful business shifts from operational noise through practical perspectives on AI adoption, growth strategy, organizational effectiveness, and execution.
Amazon looked behind in AI in the training era, but is well place in the inference era, thanks to its continued investment in the long-term.
The Anthropic xAI deal is shocking but not surprising: Musk should double down on serving other companies.
OpenAI is forming a new company to deploy AI, and the other labs aren’t far behind, reinforcing the thesis that AI’s impact will require top-down implementation. Then, Apple has economic reasons to work with Intel.
There are understandable reasons for people to oppose data centers; the only solution that will work is simply paying them off.
Google I/O put AI everywhere, for better and for worse. Meanwhile, is DeepMind aligned with Google’s business objectives?
